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AI in Media 2025: From Subtitling to Full Productions
AI is increasingly used to create, subtitle, caption, and dub videos. Some works feature a combination of traditionally created media and alternative language versions made entirely with AI. Of course, the choice between using a full-AI production or a combination of AI and human created content depends on the type of content, its intent, target audience(s), and languages. This article explores how audiovisual media professionals are using tools in pre-recorded and live settings, from short-form advertising video to feature films and live broadcasts, as well as the trends that will likely shape what comes next.