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Invest Like the Best

Exploring the ideas, methods, and stories of people that will help you better invest your time and money. Learn more and stay-up-to-date at InvestorFieldGuide.com

Mike Kerns and Jesse Jacobs - Content to Commerce - [Invest Like the Best, EP. 220]

Invest Like the Best

  • 300 views
  • 4 months ago
  • 01:11:14

My guests this week are Jesse Jacobs and Mike Kerns, co-founders and partners at The Chernin Group, TCG, a multi-stage investment firm dedicated to building consumer businesses. Many think of TCG as some of the best media investors in the world, and in this discussion, you’ll quickly see why. In our conversation, we cover how TCG identifies creators that they can help build businesses with, how established companies should think about influencers and media today, and what innovations they are most excited for in the creator space. As I become more heavily involved in building new media properties, Jesse and Mike are always my first point of call for advice, and I’m so excited to share this with you. Please enjoy my conversation with Jesse Jacobs and Mike Kerns. For the full show notes, transcript, and links to mentioned content, check out the episode page here. ------ This episode is brought to you by Canalyst. Canalyst is the leading destination for public company data and analysis. If you've been scrambling to keep up with the deluge of IPOs and SPACs these days, Canalyst has models on Coinbase, Roblox, Qualtrics and everything in between. Learn more and try Canalyst for yourself at canalyst.com/patrick. ------ This episode is brought to you by MIT Investment Management Company – also known as MITIMCo, the endowment office of MIT. MITIMCo seeks to find people who are focused on achieving exceptional long-term investment returns, partner with these firms early, and stick around for the very long term. MITIMCo doesn’t care how small, new, or un-institutional your firm is if you have the potential to generate amazing results that support MIT’s pursuit of world-class education, cutting-edge research, and groundbreaking innovation. Despite their willingness to invest early, they do not ask for GP economics, and they commit their initial capital for ten years. Visit www.mitimco.org and their new emerging managers page to learn more. ------ Invest Like the Best is a property of Colossus, Inc. For more episodes of Invest Like the Best, visit joincolossus.com/episodes.  Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here. Follow us on Twitter: @patrick_oshag | @JoinColossus   Show Notes [00:03:32] - [First question] - The history of TCG  [00:04:30] - iFilm (Discontinued) [00:07:08] - Full Screen [00:07:13] - Crunchyroll [00:10:46] - Uniting properties across all of TCG’s brands[00:11:14] - Barstool, MeatEater[00:12:00] - Headspace, Food 52, Hodinkee, Surfline [00:14:03] - Accidental businesses and pre-commercial success[00:14:53] - Exploding Kittens [00:16:05] - Evaluating the potential of a new pitch [00:19:12] - Testing, tracking and understanding media brand conversions [00:21:13] - The most important things happening in media in 2021[00:25:12] - Analysis of MeatEater from content to commerce [00:27:22] - First Lite [00:29:21] - Replacing your own sponsors with owned companies [00:30:11] - Analysis of Hodinkee from content to commerce [00:33:42] - What sparked the resurgence of interest in collectibles [00:38:05] - Hands on investing in the intersection of media, finance and tech  [00:40:05] - Comcast  [00:41:02] - Surprising discoveries in the sports collectibles space [00:43:06] - NFTs and their role in generating capital for media companies [00:44:25] - Sorare [00:45:22] - JPG File Sells for $69 Million, as “NFT Mania” Gathers Pace [00:47:23] - How to adapt to the NFT space as a business seeking equity [00:51:12] - The valuation landscape of today [00:55:25] - Defining success when working with an influencer [00:58:48] - Upcoming trends they’re most excited about in the world [01:01:40] - Roblox [01:02:00] - Mr Beast, Beastburger [01:02:47] - Pokemon Go [01:04:01] - The kindest things anyone’s ever done for them

Business Breakdowns - Trailer

Invest Like the Best

  • 340 views
  • 4 months ago
  • 02:43

Welcome to Business Breakdowns, a new Colossus podcast featuring deep-dive conversations on individual businesses. In each episode, we will dissect a new company with investors and operators that know it best. We believe every business has secrets and lessons to learn from, and these conversations are designed to deliver that content in an entertaining and narrative format.   The series launches today with Shopify, so check out the links below and give it a listen.    Subscribe to Business Breakdowns via:  Apple Spotify Google Overcast Amazon   Leave us a 5-star rating on Apple Podcasts if you like the show.    With each new episode, we will be releasing full episode transcripts, show notes, and the best content we could find on that business from across the internet. Check out www.joincolossus.com for more. 

Jesse Pujji - A Primer on Performance Marketing - [Founder’s Field Guide, EP. 27]

Invest Like the Best

  • 380 views
  • 4 months ago
  • 01:34:22

My guest today is Jesse Pujji, the Founder & CEO of Gateway X, a holding company that builds, buys, and invests in companies that are driving the direct-to-consumer landscape. Prior to Gateway X, Jesse was the CEO and co-founder of Ampush, a performance marketing business helping power customer acquisition across some of the world's biggest brands. Jesse is my go-to person for all things performance marketing and customer acquisition, so we decided to record this episode to bring his incredible lessons to a wider audience. It also dovetails nicely into the series of episodes we are making called Primers, where we take our audience from a 0 to a 7 on just about any topic. In this Primer with Jesse, we dive into how revenue mechanics affect ad campaigns, why long sales funnels often offer the greatest opportunities for differentiation, and the various channels and strategies available for performance marketing. I hope you enjoy my conversation with Jesse Pujji.   For the full show notes, transcript, and links to mentioned content, check out the episode page here. ----- This episode is brought to you by Vanta. Vanta has built software that makes it easier to get and maintain your SOC 2 report at a fraction of the typical cost. Founder’s Field Guide listeners can redeem a $1k off coupon at vanta.com/patrick. ----- This episode is brought to you by LinkedIn Jobs. With LinkedIn, you get access to an active community of professionals with more than 722 million members worldwide. LinkedIn is the easiest place in the world to post a job and message qualified candidates. Getting started is easier than ever, and now you can do this all from your mobile device.   When your business is ready to make that next hire, find the right person with LinkedIn Jobs. And now, you can post a job for free. Just visit linkedin.com/fieldguide to post a job for free. Terms and conditions apply. ----- Founder's Field Guide is a property of Colossus, Inc. For more episodes of Founder's Field Guide, visit joincolossus.com/episodes.   Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here.   Follow us on Twitter: @patrick_oshag | @JoinColossus   Show Notes [00:03:58] - [First question] - Overview of Jesse’s career and starting Ampush [00:12:11] - Red Ventures [00:13:11] - The four components of performance marketing [00:17:47] - Time and other variables in between impressions and revenue events [00:23:12] - Understanding the dimensions of a business and their offering [00:25:32] - Common misunderstandings businesses have about their marketing [00:27:17] - Major changes in the Facebook and Google digital marketing ecosystems [00:29:27] - Direct response marketing vs brand marketing[00:35:08] - The importance and impact of effective messaging [00:37:28] - The differences between good and bad conversions [00:40:56] - Does alpha still exist, is it worth looking for, and does beta have a place [00:43:25] - Fundamentals of a high performing marketing organization [00:50:04] - Attention aggregators of marketing agencies[00:50:18] - Nerdwallet - Thumbtack  [00:51:22] - Product channel fit [00:52:11] - PebblePost[00:53:58] - Lessons learned from working with Uber [00:55:42] - Retention marketing [00:57:31] - Upcoming frontiers of performance marketing [01:01:15] - Overview of Nerdwallet [01:03:36] - How Jesse’s time at Ampush has shaped his investment lens[01:07:20] - Lessons from bootstrapping a business vs venture capital funding [01:17:05] - The entrepreneurial execution loop and operating cadence  [01:29:20] - Kindest thing anyone has ever done for him

Jessi Pujji - A Primer on Performance Marketing - [Founder’s Field Guide, EP. 27]

Invest Like the Best

  • 320 views
  • 4 months ago
  • 01:34:22

My guest today is Jesse Pujji, the Founder & CEO of Gateway X, a holding company that builds, buys, and invests in companies that are driving the direct-to-consumer landscape. Prior to Gateway X, Jesse was the CEO and co-founder of Ampush, a performance marketing business helping power customer acquisition across some of the world's biggest brands. Jesse is my go-to person for all things performance marketing and customer acquisition, so we decided to record this episode to bring his incredible lessons to a wider audience. It also dovetails nicely into the series of episodes we are making called Primers, where we take our audience from a 0 to a 7 on just about any topic. In this Primer with Jesse, we dive into how revenue mechanics affect ad campaigns, why long sales funnels often offer the greatest opportunities for differentiation, and the various channels and strategies available for performance marketing. I hope you enjoy my conversation with Jesse Pujji.   For the full show notes, transcript, and links to mentioned content, check out the episode page here. ----- This episode is brought to you by Vanta. Vanta has built software that makes it easier to get and maintain your SOC 2 report at a fraction of the typical cost. Founder’s Field Guide listeners can redeem a $1k off coupon at vanta.com/patrick. ----- This episode is brought to you by LinkedIn Jobs. With LinkedIn, you get access to an active community of professionals with more than 722 million members worldwide. LinkedIn is the easiest place in the world to post a job and message qualified candidates. Getting started is easier than ever, and now you can do this all from your mobile device.   When your business is ready to make that next hire, find the right person with LinkedIn Jobs. And now, you can post a job for free. Just visit linkedin.com/fieldguide to post a job for free. Terms and conditions apply. ----- Founder's Field Guide is a property of Colossus, Inc. For more episodes of Founder's Field Guide, visit joincolossus.com/episodes.   Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here.   Follow us on Twitter: @patrick_oshag | @JoinColossus   Show Notes [00:03:58] - [First question] - Overview of Jesse’s career and starting Ampush [00:12:11] - Red Ventures [00:13:11] - The four components of performance marketing [00:17:47] - Time and other variables in between impressions and revenue events [00:23:12] - Understanding the dimensions of a business and their offering [00:25:32] - Common misunderstandings businesses have about their marketing [00:27:17] - Major changes in the Facebook and Google digital marketing ecosystems [00:29:27] - Direct response marketing vs brand marketing[00:35:08] - The importance and impact of effective messaging [00:37:28] - The differences between good and bad conversions [00:40:56] - Does alpha still exist, is it worth looking for, and does beta have a place [00:43:25] - Fundamentals of a high performing marketing organization [00:50:04] - Attention aggregators of marketing agencies[00:50:18] - Nerdwallet - Thumbtack  [00:51:22] - Product channel fit [00:52:11] - PebblePost[00:53:58] - Lessons learned from working with Uber [00:55:42] - Retention marketing [00:57:31] - Upcoming frontiers of performance marketing [01:01:15] - Overview of Nerdwallet [01:03:36] - How Jesse’s time at Ampush has shaped his investment lens[01:07:20] - Lessons from bootstrapping a business vs venture capital funding [01:17:05] - The entrepreneurial execution loop and operating cadence  [01:29:20] - Kindest thing anyone has ever done for him

Kanyi Maqubela - Dawn of the 21st Century - [Invest Like the Best, EP. 219]

Invest Like the Best

  • 300 views
  • 4 months ago
  • 01:09:48

My guest today is Kanyi Maqubela, co-founder of seed-stage VC firm Kindred Ventures, which he started with his partner Steven Jang in 2019. Before founding Kindred Ventures, Kanyi was a general partner at Collaborative Fund. In our conversation, we discuss the parallels between today and the Roaring ’20s of the last century, the misunderstood risk curve of seed investing, and dive deep into how Kanyi evaluates founders and businesses at the earliest stage of company formation. We also discuss Kanyi’s experience teaching the Design Your Life class at Stanford and how some of those principles convinced him to take the leap to start his own fund. I hope you enjoy my conversation with Kanyi Maqubela.   For the full show notes, transcript, and links to mentioned content, check out the episode page here. ------ This episode is brought to you by Tegus. Tegus has built the most extensive primary information platform available for investors.   With Tegus, you can learn everything you’d want to know about a company in an on-demand digital platform. Investors share their expert calls, allowing others to instantly access more than 10,000 calls on Affirm, Teladoc, Roblox, or almost any company of interest. All you have to do is log in. Visit tegus.co/patrick to learn more. ------ This episode is brought to you by NordVPN. NordVPN is the best VPN to keep your internet experience private.   It has over 5,500 servers in 60 countries to ensure super-fast internet while protecting your information no matter where you are. As working from home and remote work become more prevalent, now is the time to protect your personal and business information without any data logging.   NordVPN works on all popular platforms, including Windows, macOS, Android, and iOS, and supports up to 6 simultaneous connections across your devices.   To get started, go to nordvpn.com/patrick or use code PATRICK to get a 2-year plan plus 1 additional month with a huge discount and a 30-day money-back guarantee. ------ Invest Like the Best is a property of Colossus, Inc. For more episodes of Invest Like the Best, visit joincolossus.com/episodes.  Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here.   Follow us on Twitter: @patrick_oshag | @JoinColossus   Show Notes [00:04:11] - [First question] - Understanding the roaring 20s and their potential resurgence [00:06:14] - Seed-stage investing today compared to a few years ago [00:09:02] - Lessons learned from studying the 1920s  [00:11:52] - Supply chain infrastructure in the 21st century [00:14:49] - His investment philosophy and what influenced it [00:17:47] - Defining the risk curve and early-stage divergence [00:21:31] - Assessing risk in seed-stage investing [00:23:32] - Other moments that influenced Kanyi’s investment philosophy [00:26:50] - Assisting early-stage companies as a VC  [00:29:31] - How he approaches VC differently than traditional US VCs [00:31:55] - Non-consensus ways and unique views when evaluating founders [00:35:19] - Domain insight and its importance [00:36:53] - What he looks for in a company when considering investing in them [00:38:17] - Assessing a team in whether or not they have characteristics of longevity [00:40:59] - Questions he most enjoys asking people [00:42:24] - What makes for a good problem space [00:44:26] - Early-stage crypto investing [00:47:27] - How the crypto space and NFTs will change and influence other sectors [00:50:37] - Emerging trends that are catching his attention [00:54:20] - The potential for upward mobility in the coming decade [00:56:30] - Teaching the Design Your Life course [01:01:21] - Advice for modern investor-operators [01:03:26] - If he could change one major thing in the industry [01:06:57] - The biggest lesson learned from Obama’s campaign [01:07:44] - The kindest thing anyone has ever done for him

Roxanne Petraeus - Modernizing Compliance - [Founder’s Field Guide, EP.26]

Invest Like the Best

  • 240 views
  • 4 months ago
  • 56:01

My guest today is Roxanne Petraeus, co-founder and CEO of Ethena, a modern compliance platform for businesses. Roxanne’s background is pretty incredible, before starting Ethena she was a Rhodes Scholar, served in the US Army, and worked at McKinsey. In our conversation, we cover the lessons Roxanne ported over from her military career to building a business, how she’s trying to make compliance training not suck, and the woeful state of funding female founders in VC today and what can be done about it. Far from a boring conversation about compliance, this was an incredible discussion with one of the best founders I’ve met recently. I hope you enjoy my conversation with Roxanne Petraeus.   For the full show notes, transcript, and links to mentioned content, check out the episode page here. ----- This episode is brought to you by Klaviyo. Klaviyo is the ultimate marketing platform for e-commerce. With targeted segmentation, email automation, SMS marketing, and more, Klaviyo helps you create your ideal customer experience.    See why Klaviyo is trusted by more than 50,000 brands, like Living Proof, Solo Stove, and Nomad to help them grow their business. For a free trial, check out klaviyo.com/founders.  ----- This episode is brought to you by DigitalOcean. DigitalOcean provides founders and creators with the platform they need to get their website and apps off the ground, all with low-bandwidth pricing to save them money over other cloud providers.   If you are looking for the best place to build web apps or API backends on robust infrastructure, DigitalOcean is the place for you. They provide a fully managed solution that handles your infrastructure, operating systems, databases, and other dependencies on their new App Platform product. App Platform makes it easy to build, deploy, and scale apps. Get started for free at do.co/founders. -----   Founder's Field Guide is a property of Colossus, Inc. For more episodes of Founder's Field Guide, visit joincolossus.com/episodes.   Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here.   Follow us on Twitter: @patrick_oshag | @JoinColossus   Show Notes [00:03:29] - [First question] - What Ethena does [00:06:31] - Lessons from her military career [00:09:13] - Good and bad elements of leadership training from the military  [00:11:35] - The problem of what sucks in compliance training [00:14:33] - The enablement of bad behavior among people with power [00:17:56] - The original idea for Ethena and bringing it to market [00:21:15] - Determining who is the right person to serve first  [00:24:03] - Lessons for building good software  [00:26:21] - How they have adapted to working in and around regulation [00:29:31] - Getting other companies to buy into the product [00:34:45] - Creating effective content and measuring that effectiveness [00:38:13] - Darker sides of growing the business and raising money [00:39:57] -  How ‘the Motherhood Penalty’ Plays Out for Startup Founders [00:43:12] - Fixing the problems with bias in venture capital investing [00:46:57] - What is the outlook and long-term vision for the business [00:50:38] - What has her most excited for the future [00:51:53] - Most interesting about the Rhodes Scholar program [00:54:02] - Kindest thing anyone has done for her