Let's Do Shots!

There are so many wonderful marketing and advertising stories that need to be heard, but there's so little time. In this podcast, we speak about these stories in short and crisp episodes. Let's do shots! (Presented by Siddhant More from Mad Over Marketing)

How Pepsi's Marketing Campaign Caused Riots in Philippines

Let's Do Shots!

  • about 1 month ago
  • 05:18

Pepsi's marketing fiasco in Philippines, also known as the infamous '349 incident', is a cautionary tale for marketers today. How did a simple promotion lead to riots with grenades and the death of five innocents? 

Why Celebrities Are Obsessed With Launching Beauty Brands

Let's Do Shots!

  • about 1 month ago
  • 06:08

Kylie Jenner, Rihanna, Selena Gomez, Katrina Kaif - the list goes on and on. Celebrities can’t seem to stop launching their own cosmetic brands. But what’s driving this trend? We find out in this episode of Let’s Do Shots.

How Rihanna Is Disrupting The Traditional Lingerie Market

Let's Do Shots!

  • about 2 months ago
  • 04:14

Rihanna might have not dropped an album since 2016, but the pop-star’s lingerie label’s sales are skyrocketing, challenging the legacy of the Victoria’s Secret. This episode explores how Savage X Fenty has solidified itself to become a front runner in the global lingerie market. 

How Bumble’s Founder Became the Youngest Self-Made Female Billionaire

Let's Do Shots!

  • about 2 months ago
  • 04:55

How did Whitney Wolfe Herd, co-founder and CEO of Bumble become the youngest woman to lead a company to an IPO and join the rare female billionaires club? Let’s find out.

The Bizarre Similarity Between Starbucks and McDonald's

Let's Do Shots!

  • 7 months ago
  • 04:04

In this episode we speak about the bizarre series of events that Ray Kroc (McDonald's) and Howard Schultz (Starbucks) went through early on in their career and how similar it was to each other, even though they were happening in different decades altogether. 

How Social Media Steals Our Attention

Let's Do Shots!

  • 8 months ago
  • 06:10

I watched 'The Social Dilemma' on Netflix, and couldn't resist speaking to you about how the entire 'attention grasping' construct works on social media, and how important features like 'push notifications' have changed over the years.